Miro

Online whiteboard and visual collaboration tool

Project Management & Productivity
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For · Product, design and agile teams at tech and knowledge-intensive organisations

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Miro is the most popular online whiteboard platform for remote and hybrid teams. The platform is especially popular within product, design, and agile environments. In recent years, Miro has entered the enterprise market with a more serious offering, but for many organisations it remains a shadow IT tool that has grown bottom-up without central licence control.
The licensing model distinguishes Members (paid) from Viewers (free). Similar to Figma, it’s tempting to add people as Members, whereas Viewer access suffices for most users.

Procurement considerations

Conduct a seat audit before renewal
Check how many Members have been active in the past 90 days. In most organisations, 30-40% of Members are actually inactive or would have sufficed with Viewer access.
Negotiate at Enterprise level for SSO and compliance
Miro Enterprise adds SSO, central user control, and audit logs. If you need these features, Enterprise is mandatory — but the price is negotiable.

Compliance risks

Sensitive data on an external whiteboard
Teams regularly place sensitive company information on Miro boards without realising these are stored in the cloud by default. Check the data classification and retention settings.

Frequently asked questions about Miro

Frequently asked questions about Miro licences and procurement.

What is the difference between Miro Business and Enterprise?

Business offers unlimited boards and basic integrations. Enterprise adds SSO, advanced security, central admin control, and SLA guarantees. For organisations with more than 50 users, Enterprise is generally mandatory for compliance.

Can I reduce Miro licences mid-term?

Mid-term reductions are not usually possible with annual contracts. At renewal, you can adjust the number of seats. SoftVaro prepares this process and, if possible, negotiates a better deal.